Tag Archive for Service

Taking Decisive Actions and Creating Possibilities to Become a Leader in Your Life

Okay, I’m excited (and just a tad anxious) about the launch of my Say It to Sell It Now! Seminar tomorrow morning.

I want to honor each student that is joining me by saying how much I appreciate what it took for them to jump on board.  First a decision had to be made.  Then the commitment will need to be kept in order for each of them to get what they hope to take away from the program. That takes inner leadership.

Sounds simple but it’s not always so easy to accomplish.

Showing up often means rearranging schedules, disappointing someone, dealing with a less than supportive person, possibly getting up earlier than you normally might on a Saturday, or other obstacles that need to be overcome.

Yet, after the decision is made an inner change happens. Making the decision (providing you made it from your heart, from a knowing place rather than from a thinking place) frees you up to consider the possibility that comes from making that decision.

Making the decision creates a place for giant leaps to happen. It is that energy that allows you to stick to your commitment. When you are stuck in the should I or shouldn’t I place…you energetically become stuck in every place in your life.

Think about that. Every unmade decision is like a roadblock to your moving forward. It doesn’t matter if the decision is ultimately yes or no what is important is making it quickly and moving forward.

Those who reach decisions promptly and definitely know what they want and generally get it. This is a common trait of all leaders in every walk of life.” ~ Napoleon Hill

We’ve heard it said before but a parked car can’t get you anywhere. Only after you move the car out of the driveway and down the road will you be on your way….and you have the option then to change direction once you get moving…but not until you are moving does that option present itself.

So thank you, my students of life, you now have opened up the possibility of being a leader in life.

Thank you for saying YES to yourself and your possibilities.

Learn more about the Say It to Sell It Now! Free-training Tutorials.

 

Promoting Your Services or What to Do When You Don’t Know What to Say

If you’re an entrepreneur, coach, consultant, healing professional or service provider who wants to market your services but you’re still stumped at what to say to promote your services (expo or otherwise) then read on.

So here’s what I learned about promoting your services after exhibiting at a recent expo that I would like to pass along to you:

1. Get the best table you can you get. I knew exactly where wanted to be and why. The key to getting what you want is to ask and then shut-up.  So why did I want this particular table?

              a . When you walk into the room and looked straight ahead you can’t miss my banner.

              b.  It had an electrical outlet close by. I always bring a light to shine up at my banner and I have videos (of me) running to demonstrate what I do for prospective clients.

              c. I could hang my banner with ticky tack and still be trade-show compliant.

              d. It was in a corner – giving me a bit more real estate.

              e. Bonus – there was a tall (albeit artificial) tree in that corner that enhanced my display and was a perfect backdrop for my easel.

2. Get out from behind your table and start talking (and listening) to people.

Don’t attack, don’t make an immediate offer, just ask a friendly non-salesy question, listen and engage.

I met a home inspector who clearly knew his business and after some dialogue  he asked me why he would need my program. I told him he wouldn’t need it…but that maybe someone he knew did. He nodded his head and acknowledged that he hadn’t considered that. We were simply engaged in meaningful and fun conversation.

3. If you have something to demonstrate–then demonstrate it. I can’t tell you how many tables I went to where demonstrative products sat flat on a table with no engagement at all.

Here’s what I mean:

 a. If you sell jewelry have a mannequin or better a live model actually wearing different pieces with different outfits. It’s one thing if you are wearing the pieces but imagine a live model moving through the crowd putting on and taking off pieces to show the versatility of mixing pieces, colors and styles together. I don’t know about you but that would catch my eye.

b. If you are promoting a dance studio then…do I have to say it…dance. Dump the table and just show me what you do!

c. If you sell an MLM online service then highlight the key result with an oversize graph, or provocative question.

4. Make sure that what you are promoting is understandable to anyone walking by your table should you be away from your table for a few minutes or engaged with someone else. I admit I had a bit of challenge with this at my first show.

In the past I confused people by putting more emphasis on my books rather than on the seminar (the real service I was promoting.) This time the book was credibility support only.

I passed some tables a few times just to see if I could figure out what they were selling without asking questions…honestly, I still don’t know what a few of them were offering.

5. Do something fun.

I wrote about this in a previous article. I have a big white board on an easel and hand write in large letters, FREE KISSES!

You can bet that gets attention. The women go directly to the big bowl of kisses and the men stop, look around with an uncertain look wondering if I’m promoting the real deal. Either way I win. What’s a few kisses among friends!

6. Understand that your energy and your engaging conversation opener is more important than anything else.

You can ask if they are also promoting a business or just networking. Either way it’s an opportunity to learn about them. Contrary to popular belief not everyone is your client but everyone has a story.

Just have fun and be of service!

Want to learn more? Get your FREE Elevator Pitch Kit and check out Speak Serve Prosper.

Fearful of Asking for Feedback?

Do you ask for and listen to feedback from the people that can help you the most? Co-workers, clients, the CEO and, of course, customers are you biggest source to unlocking your professional growth or increasing your business.

Most people are afraid to hear the unvarnished truth about themselves or your business but feedback is like exercise…rebuilding the tiny tears in your muscles after a good workout is what makes you stronger. Listen to others with the intent to grow stronger and the tiny tears in your ego can blossom into your becoming a more empathic individual. And that’s good for you and your business.

Ask the right questions and listen without judging. Decide what might be true and then commit to making changes. Try it.

Learn more communication tips in Misunderstood! The Fast Guide to Communicating at Work–What to Say, How to Say It and When to Shut Up. Learn more here.

Communicating at Work –Would You Do Business with You?

If you are not regularly playing “mystery shopper” in your own business it just might be time to put on the dark glasses and experience your business from your consumer’s point-of-view.

Ask yourself the following questions before and during your evaluation:

1.  What is your first impression–not just from a personal encounter but from all communication touch points online and offline? How does this first encounter make me feel? Was I uplifted, frustrated, neutral or apathetic?

2. If you receive your product in the mail or delivery service ask yourself if the delivery was prompt. Did the packaging hold up? Was it too easy or too difficult to open? Was  there anything special about the packaging that caught my attention? Was the packaging excessive or lacking in protection?

3. What feelings came up when I open the product? Was it easy to use or complicated? Did the  marketing/sales materials match the product and my expectations? How do I feel about the company as a result of this experience? Continuously rate your “feelings and perceptions” on a scale of 1-10. Is your rating continuously high Read more

Communication and Your Customers – 5 Tip-Top Tips

Short and sweet communication nuggets. Get into the customer communication game with these tips:

  • Business etiquette plus positive personality equals excellent customer service. Think Zappos!
  • Would you do business with you? Spend time being your customer, evaluate everything from reputation to referrals.
  • Make these ABCs essential to your business–Articulate what you do clearly and concisely, Build Rapport first, Confidence is what people notice first–own it!
  • Make listening easy for your customers–eliminate communication barriers. Take a moment to find out what might be in the way–an accent, speech pattern, distracting gestures…etc. and vow to banish it so you can be heard.
  • No matter what you are selling–ask for the sale. It’s a disservice to your customer if you don’t.

That’s today’s quick tips–add one of your own in the comments.

These tips and more like them can be found in my book, Misunderstood! The Fast Guide to Communicating at Work–What to Say, How to Say It and When to Shut Up. Pick up a copy today–you owe it to yourself. Click the book image on the right or go to Amazon.com. Don’t forget to pick up your 6 Part Audio Series, “The Power of Effective Communication” it’s FREE.

Management’s Role in Motivating Employees- How to Connect Them to Something Bigger

Motivating employees, especially during economic downturns, requires an empathic approach. Or, as I prefer to call it—the “connecting your heart-to-your-head approach.” The pressure of too-much-work-to-be-done with too few people often causes a low level response to the threat of job loss as a stimulus for more production. Simply, their emotional well is dry and any increase in productivity is short-lived. Threats don’t work.

Managers expect employees to be self-motivated and to a degree that should be the case. Self-motivation is the ability to get things done without being directed by others. But, this does not absolve a manager from providing Read more

Communication Mistakes – Listening or Making Assumptions?

Active and attentive listening is not always easy to do-but it is critical to success.  Poor listeners can damage their reputation and hurt their careers. Today I want to talk a bit about making assumptions vs. really listening.

You might be making assumptions if you answer yes or sometimes to the following questions: Do you frequently finish other people’s sentences? Do you use phrases such as “I already know that” before your have heard a complete sentence?

If you do the message you send is, “I know more than you do, so let me help you out.” This is not only rude (and arrogant) but it will brand you as a know-it-all.

Instead listen patiently, ask clarifying questions, and paraphrase the speaker’s words to ensure you really do comprehend what they are saying and intending. Seek to understand the speaker before making suppositions. This positive behavior will brand you as an excellent communicator.

What do think?

Excerpt from the book Misunderstood! The Fast Guide to Communicating at Work–What to Say, How to Say It and When to Shut Up. Pick up your copy at Amazon today.

Serve Customers the Way they want to be Served

From Misunderstood! The Fast Guide to Communicating at Work–What to Say, How to Say It and When to Shut Up

Marketing and Selling Your Product or Service with Stories

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Don’t underestimate the lure of a compelling story to sell your product or service. Everyone relates to stories. Stories create the emotional connection that inspires people to buy.

Use stories to market your brand. Consider the products that have been created around folk tales, lore, myth or desire. Paul Newman’s products support his desire to help kids with health challenges. Ben and Jerry were two young guys that loved fun and ice cream and created a business model around those passions.

If you want customers to connect with you don’t be shy about incorporating your story into your marketing. Describe the circumstances that propelled you to start your business. What problem did you have that needed solving? Was necessity the mother-of-invention for your product? Did you feel an intuitive pull you couldn’t ignore? Were you fulfilling a childhood dream? Did an unfortunate event spur you to create a service others needed?

Encourage your customers to tell their stories. People love to talk about their experiences so make it easy for them.

Here are a few ways to help your raving customers generate good stories:

  • Hold a contest.  Give a prize for the funniest, most inspirational, or unexpected good result that came from using your product or service.
  • Give an instant discount or bonus for an original 7-word story praising your product. Use social networking sites to reach more people.
  • Make story telling easy by creating a fill-in-the blanks form or supply the first sentence of a story to jump start your customer’s creative juices. Remind them to tell the truth—this is creative non-fiction not fantasy.
  • Collect the stories and create a book featuring your customers. The book can be used to encourage new customers to contribute to the next edition.

Start collecting customer stories today–it’s the most effective marketing you can do and you can’t beat the price.